Protect your profit margin on automatic offers

DashVue can send and answer Best Offers on your behalf, but you do not want an automated reply to accept a price that eats into your profit. The margin floor is the setting that stops that happening: it skips or blocks any offer that would take an item below the profit margin you have chosen.

Where to set it

Look for the Protect my margin field. It appears in both the auto offer settings and the offer auto respond settings, so you can set a floor for offers DashVue sends out to watchers, and a separate floor for offers DashVue automatically accepts, declines, or counters when a buyer makes one to you.

Enter the minimum profit margin percentage you are willing to accept. Once set, DashVue checks every automatic offer against this figure before it goes anywhere near eBay.

What happens when an offer would breach the floor

If an automatic offer, whether outbound to watchers or an auto response to an incoming Best Offer, would drop the item’s margin below the percentage you set, DashVue skips or blocks it rather than letting it go through. The listing is left for you to handle manually instead of DashVue accepting a price that would erode your profit.

It needs a cost price on the item

The margin floor can only work out whether an offer is safe if it knows what the item actually costs you. That means the item needs a cost of goods sold (COGS) figure set. DashVue uses that cost price, together with the offered sale price, to calculate the resulting margin and compare it against your floor.

Keep it useful

Because the floor only protects items with a cost price recorded, it is worth checking your inventory for listings that are missing one, particularly anything you plan to let auto offers or auto respond run against. A margin floor set at a realistic level, paired with cost prices kept up to date, is what actually keeps automated offers from quietly cutting into your profit.

See the related articles below for more on managing offers in DashVue.